Breakfast cereal Kellogg's Smacks, 330 g

• 
  Citro Usual price the shop says −14%

  The price 3.69 € has applied for 56 days: it is the usual price, not a sale.

• 
  Maxima Good price the shop says −30%

  Usually 5.59 €, this month it was also 3.89 €.

We compare each sale with the lowest price in the same shop in the 30 days before it started, as EU rules require for price reduction claims. Good price: not a real discount, but at least 5% below the price on most of those 30 days. Monthly report by shop